ROC Star
Challenge
Thirteen creators. One goal. The first to reach 200 active subscribers wins $50,000 cash and a brand deal with StarWalker Organic Farms.
on every active subscriber
200 active subscribers
within 60 days
Expanding the Regenerative Movement
When you heal the soil, you heal everything.
StarWalker Organic Farms is the world's first Regenerative Organic Certified pork producer and the only ROC beef producer in the United States. ROC certification isn't a label you buy. It's a full audit of soil health, animal welfare, and farmer livelihood.
The ROC Star Challenge pairs that standard with creators who hold it too. Real food. Real farms. Real people who care where their meat comes from.
The Leaderboard
Updated as subscriptions come in. Goal: 200 active subscribers.
200 active subscribers = $50,000 cash + StarWalker brand deal
Meet the ROC Stars
Subscribe through any creator's box and get 10% off your order.
How It Works
Support a creator. Get ROC-certified meat delivered to your door.
Pick Your Creator
Browse the 13 ROC Stars. Each one shares a genuine connection to real food sourcing.
Subscribe Through Their Link
Click their Shop Box link. Your subscription counts toward that creator's total.
10% off your orderGet the Box
Grass-fed beef and pasture-raised pork shipped from Fort Jones, CA. $150+ per box.
Free shipping on $325+Watch the Race
Every active subscription moves your creator up the board. Stay subscribed, help them win.
The Rules
60-day challenge window. All 200 subscriptions must be active at the end of the period to qualify.
First to 200 wins $50K plus a brand deal with StarWalker Organic Farms.
Every ROC Star who hits 200 within the 60-day window receives $10,000 cash.
Subscriptions must stay active through the close of the challenge. Paused or cancelled subscriptions don't count.
$150+ box value required for a subscription to count toward the milestone.
Commission is separate. The cash prize is in addition to each creator's 15% monthly commission.